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FOTOFRIDAY: Cigarette Butts

Posted on: Friday, February 28th, 2020
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Is it just me or does toilet humor (literally) seem to be on the rise? Maybe it’s just men’s rooms. Maybe it’s bars and restaurants trying to increase the fun factor to boost sales. Maybe it’s another sign of the rather rude, crude times we live in.

Regardless, my collection of such statements has become noteworthy. (Yes, I try to shoot fast and not disturb fellow bathroom guests.)

No butts about it, this toilet “art” caught my eye and made me chuckle. And since the bathroom was on the island of Belize, they were serious about not wanting cigarette butts in the septic system. You’d see similar signs in most any establishment. But few were, shall we say, as eye-catching.

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FOTOFRIDAY: Life Before Costco

Posted on: Friday, February 21st, 2020
Posted in: Travelog, FOTOFRIDAY, Wily Mktg | Leave a comment

Here you see a shop-owner dutifully working in the shadows of his perfect produce shop just outside of Paris 20 years ago. So much has changed on USA soil; there are myriad grocery options in most American cities, yet a family-owned fruit and beverage boutique may be impossible to find. Who can market a small market and make a living?

So this is life before Costco. It also portrays the other-worldly passion of worldly Paris, where such artisanal shops in 2020 are probably less omnipresent but still very present. And residents show up.

This writer-chef loves the savvy of Trader Joe’s and the convenience of a Target that sells everything from grapes to undergarments. But as I reminisce this random Parisian morning and a sight any traveler to France will encounter countless times, there’s no question which lifestyle offers better connection, quality, and values.

Long live Costco? No. Viva la France!

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FOTOFRIDAY: Hello Luna

Posted on: Friday, February 14th, 2020
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Still figuring out the new iPhone 11 camera. In some ways, it seems much ado about not so much. In other way, like this “dark mode” shot taken in actual darkness, it just might be pretty cool.

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Forbes & Motley Fool Endorse BreakAways

Posted on: Saturday, February 8th, 2020
Posted in: Sabbatical Shuffle, Work/Life Hacking, Wily Mktg | Leave a comment

To everything there is a season: A time to work, a time to play. 

The BreakAway Crew has been selling sabbatical lifestyles since 2008. Yet we’re always delighted when bigger influencers like Forbes and the Fool affirm our Big Idea. Both approach the topic from a career-centric POV. And that’s swell, since most folks have a career-credit-card focus and that encourages MYBA room to romp in the equally vital faith-&-freedom space.

  • Iconic takeaways from media masters

You can peruse these articles quickly, but here are the primary reminders in case you need to get back to tic tok. 

Career breaks…

  • WON’T RUIN YOUR CAREER….

Since they give you a chance to try new challenges, embark on an entrepreneurial endeavor, diversity your skill set, volunteer for something impressive, up your passion profile, boost your confidence, and more.

  • HELP YOU STAND OUT…

Because these days, so many jobs are LinkedIn-predictable and (for many) STEM-ish. Travelers have grander perspectives and wider exposure. Savvy employers want nothing less. As we say at BreakAway, it’s about self- Wily Mktg.

  • PLAY INTO THE ‘CAREER WAVE’ TREND RATHER THAN THE CONVENTIONAL ‘LADDER’…

This will make more sense as the Millennials take over. And they will comprise 35% of the work force this year. And get this: 84% of them foresee career breaks in their future.

  • FIGHT BURNOUT….

Since, frankly, that’s a career (and well-being) killer. Forbes says that 23% of full-time employees report burnout often; another 44% say it hits them sometimes. Our side-EFX-free RX: BreakAway ASAP.

  • “CLARIFY WHAT TYPE OF LIFE YOU WANT”…

My favorite. Paths, passion, restlessness, test drives, that whole deal. And our Motley not-so-foolish writer remind us that, depending on your age, many retirement funds are eligible to pay for your adventure. (Why wait until you’re old and rickety!?!)

  • Free your mind and your ass will follow

So says one of my heroes, George Clinton (and Funkadelic). Our fine writers agree but might paraphrase thusly: 1) Free your mind and your career will follow. 2) Free your mind and your career break will follow. 

So do like Forbes and the Fool and start planning BreakAways into your life already! Or just agree that careers are long yet life is longer so…When the time is right, why not go? 

PS Thanks, Forbes and Fool!

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FOTOFRIDAY: Play Ball!

Posted on: Friday, February 7th, 2020
Posted in: SoulTrain, FOTOFRIDAY | Leave a comment

To some of us, baseball remains a blissy mini-Breakaway. The game plays without a time clock, in the open air (ideally), and during the warm, long days. Oh sure, football has become WAY more popular, as presaged long ago by journalist Mary McGrory: “Baseball is what we were, and football is what we have become.”

But hey, football is finished for a while. Finally. And…

Next week, pitchers and catchers start reporting to pre-season practice—a rite of spring, of optimism, and of gentlemanly competition usually devoid of vulgarity and violence. We could use some of that in Washington, DC right about now. Although it’s worth noting that said city is presently home to the world champion Washington Nationals.

A sign of hope? Keep dreaming.

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FOTOFRIDAY: YOU ARE BEAUTIFUL

Posted on: Friday, January 31st, 2020
Posted in: FOTOFRIDAY | Leave a comment

And don’t you forget it. And BTW, congrats to Lizzo, Billie Eilish, and a whole bunch of new-school superstars who are helping us rethink what beauty means—and making millions and winning awards while doing so!

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FOTOFRIDAY: Wish We Were There

Posted on: Friday, January 24th, 2020
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If you live in MN and you look at the iPhone weather app, you’ll notice that NO SUN icons appear for the next 10 days. In real-time, that means: NO SUN will shine for the next 10 days. 

Wish you were here? No. Better to be in warm ocean water, playing with your kids and a brilliant beach ball. Nothing better. 

But most of us are not. We are shoveling snow, navigating treacherous roads, wearing layers of wool, itching scaly skin, and practicing the most controversial of zen mantras: Be here now. So keep the faith; the summer solstice is only 5 months away. 

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Stuff is Making Us Stuck (Part 2)

Posted on: Wednesday, January 15th, 2020
Posted in: Rants & Roadkill, Sabbatical Shuffle, Spendology, Wily Mktg | Leave a comment

Last month, in Part 1, we dove into our junk piles and bemoaned the detritus that weighs on us, our culture, and our shifting populations. We continue that slog by taking a peek into where our rejected stuff goes.

It’s not pretty. In fact, the benevolent feeling we may enjoy when dropping off our rejects to charity might be just plain ignorant. Ex-Minnesotan Adam Minter, now a columnist for Bloomberg in Malaysia, provides a rare expert overview, having grown up in a Minneapolis family that has run a scrap heap since 1920s, published a book titled “Junkyard Planet,” and late last year released a follow-up book called “Secondhand: Travels in the New Global Garage Sale.” Mr. Minter also did an interesting Star Tribune interview when recently in town.

  • “People like shiny new things”

States Minter. It’s human nature, yet he advocates making things last as long as possible. How? Buy quality, for starters! Not only can you enjoy it longer, but the reuse market should be more plausible. He also recommends repair, despite that cheap goods often sway us just to replace. Another idea: Seek second-hand stuff, since a heckuva lot of it is nearly new.

  • What else causes this glut?

You may have noticed this: Often, the merch in Marshall’s has about the same price tag as that in consignment stores. Why? Because the mass production of goods—especially when lower-quality—can be surprisingly price-competitive. So people buy new, and second-hand stores get less traffic.

In fact, Minter notes that thrift stores in the US sell only about a third of their inventory, while the rest gets exported, recycled or tossed in the trash. Ouch.

  • Will millennials save us?

Much has been made about their less materialistic lifestyle. But don’t bet on it, says Minter, who cites research suggesting that the shared economy only appeals when it’s cheaper. And that as the millennials accrue more spending power and maturity, they’ll buy happily acquire more, just like other generations.

  • Good ideas to help clean up this mess

As mentioned, Minter promotes repair before replace, and insisting on quality. But even more radical, common-sense solutions could include “durability labeling,” which tells you things like how long a company will support smart phone or how many washings a shirt might endure.

He also proposes “right to repair” laws, noting that much repair information is protected by companies, trademarks, trade barriers, and more. Brilliant.

  • Sins and solutions

We can all think about our own sins and solutions, of course. And here’s one of mine: Sin—buying lots of new clothing recently at insanely affordable January clearance sales. (When asked who’s my favorite designer, I always say Clearance!) Solution: Spread it all out alongside similar old favorites, and make smart choices about what to keep and what to return.

Heck, sometimes that nice $15 shirt hardly seems worth the bother to take back, right? But there’s principal at work here too. And $15 is $15. Save $15 a day somehow, and you’ve got $5,500 to apply toward that BreakAway you want more than more stuff.

Even better, there will be less clutter-y obstacles in your way!

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FOTOFRIDAY: Reality BreakAway or Sports Porn?

Posted on: Friday, January 10th, 2020
Posted in: FOTOFRIDAY, Wily Mktg | Leave a comment

Last Saturday, I wandered Target Center in Minneapolis at the Chipotle Clash of Champions with 17,000 close friends. This is high school sports on steroids—local phenom hoops team Minnehaha Academy vs. Sierra Canyon (from CA, featuring the sons of LeBron James and Dwyane Wade).

The organizers pulled a Wily Marketing silky smooth move by changing the event from the high school to the downtown arena. Sure, tickets were only $25 (if you bought in-person and avoided TM’s ridiculous fees). And people want to be entertained! Yet this athletics lover wonders when America’s sports appetite will become full or filled.

By the looks of this crowd and other games I’ve attended lately with far more challenging prices and logistics, we are nowhere near the tipping point.

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FOTOFRIDAY: Ice Fishing BreakAways?

Posted on: Friday, January 3rd, 2020
Posted in: SoulTrain, Unplugging, FOTOFRIDAY | Leave a comment

Throughout the past week, a friend has been sending me pics of his Florida beach vacation. He knows my love of all things warm, watery and beachy. He also knows I am mostly stuck in Minnesota during this holiday season, despite years of winter escapes for as long as 355 days. Or 4 months. Or 69 days. The longer, the better!

Things change. While I cherish those memories and pine for long winter getaways, I could do no better than to reply to my friend with this view from my desk—no need for 1,000 words.

Ice fishing BreakAways? Well, why not? For that guy, sitting on a frozen lake and hoping to land something fishy feels like a fun escape. A break from the grind. Some moments of peace and meditation, perhaps. Who needs surf, sun, sand?

I do. Yet I also know some are happy just to ice-fish. And that savvy, sane people pursue BreakAways wherever, whenever, and however.

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